After creating a website, your main focus is to reach as many customers as possible. Not only reaching the customers is crucial, but also to be able to maintain their stability on your website is equally important. If you are creating a WordPress site, there are so many features and plugins that you can add to make your website more attractive and time worthy. This doesn’t mean you should add unnecessary features and plugins to your website. Consider adding the ones that would assist your customers and make your website more user-friendly. Doing this will definitely help you a lot to improve customer stability on your website. Not only this, there are many other ways you can follow in order to make your website user-friendly and improve customer stability. In this article, we will give you a few tips on how you can improve customer stability on your site. So, without any further ado, let’s learn how you can make your website more user-friendly and appealing to maintain the customer stability.
TIPS TO IMPROVE CUSTOMER STABILITY ON YOUR WEBSITE
Use WordPress Plugins Effectively
WordPress Plugins are a great way to extend functionality, and add numerous features to a WordPress site. They just have to be installed on your website to make it more attractive and interesting. There are numbers of plugins available for WordPress which you can install on your website, and make it look refreshingly cool to use. Some of the amazing WordPress plugins are listed below.
SEO Plugins – SEO Plugins can help you grow more customers on your website. Yoast SEO is the most complete WordPress SEO plugin that exists today for WordPress.org users. It helps in optimizing search engine rankings.
WP Subscribe – WP Subscribe is a simple but powerful subscription plugin on WordPress. It is a consistent way to drive repeat visitors and customers to your website. It will help you become less dependent on external sources of traffic, and gain more ability to interact with your blog audience. With the WP Subscribe plugin, you can do it in a simple yet effective way. Install the plugin, configure the widget and convert visitors into loyal email subscribers.
Shareaholic – Shareaholic is a WordPress plugin that offers various social media sharing buttons and related content blocks. It basically helps you to get more followers and grow your social influence on Facebook, Twitter, Pinterest, LinkedIn, Google+, and many other social networks.
Testimonials Widget – Testimonials Widget is used to add testimonials to your site that will help you to establish trust and social proof with your visitors. It lets you randomly slide or list selected portfolios, quotes, reviews, or text with images or videos on your WordPress site.
Yuzo – Yuzo is considered to be one of the fastest of all time plugins in WordPress with a minimalist design with interesting effects. It is basically used to insert related posts directly into the new articles. It has 60+ assorted design options to offer and also a super widget to display related posts.
Starbox – Starbox allows you to add author biography to each post and page. Having an author box after posts will certainly increase the subscriber number across social media, and help your authors grow their authority on the web. It will help your readers to feel like they know you better and feel a connection, leading to visit more often.
Video Gallery – Video Gallery is a plugin specially designed to help you show your videos from YouTube and Vimeo in an unusual splendid way. It allows you to create a video gallery for WordPress, making the website more attractive and functional.
WP Google Maps – WP Google map allows you to create custom Google maps with high-quality markers containing locations, descriptions, images, categories, links, and directions. It is super easy to use and also, no coding is required to install.
Simple and Well Organized Content
The soul of your website is your content. Readers make a strong impression of you from your content after reaching your website. Therefore, enhancing your content before posting it on your website is one of the musts for better feedback from your customers. Finding rich and well-organized content on your website will definitely bring back the visitors and help to improve customer stability on your website.
Here are some of the points you need to focus on before publishing your content:
- Content should be written in simple and tidy language making it easier for the readers to understand what you are trying to express through your blogs.
- Content must be interesting so that the readers will love to spend time on your posts.
- It needs to be relevant and should serve the readers with their exact requirements, along with the beautiful presentation.
- The layout should be simple, clean and professional.
- Long posts must be divided into small sections so that the readers would not feel bored while reading your blog posts.
Effective Use of Keywords
Now that you have a pretty good content with you, it’s time to set the perfect keyword for it. If your content is not visible within SERP, then your website will be more like an invisible website which people would never know about. It is not going to benefit you without a good web presence. This causes the need of using effective keywords with which users can search and reach your website. Keywords should be included in the main title of your post, and also, within the website content. Moz, WordTracker, and Keyword Tool Planner are some of the tools that can help you find the perfect keyword for your web content if you are having trouble finding the perfect keyword for your content.
Perfect Guest Blogging
Guest Post written by professional writers highlight a different perspective on a topic and create something interesting in your content. Many people may have the same thought earlier as well, but it cannot be expressed in the way an author can. Another benefit is that there are so many bloggers who can spread your WordPress site endlessly on the web in no time.
Insert Links for Better Suggestion
You can insert links to related posts of your own website to let the users know more about your content and your website. This way, even the new visitors will get the chance to reach to your other posts with the same blog post. This can be done with a hyperlink.
Sharing on Social Media Platforms
If a reader finds your name frequently in various social networks, it is obvious to have a feeling of trust. Social media provides you a platform where you can connect with millions of people out there. You can share your links, posts, videos, presentations, and much more stuff through your social media account, which certainly will boost your business with increased traffic. Users can reach your site easily just by clicking the links shared through various platforms like Facebook, Twitter, YouTube, etc. This will unquestionably enhance your customer stability on your website.
Focus on Mobile Traffic
One of the major advantages of using WordPress CMS is that its themes are mobile-friendly. But, building a mobile site is not enough if it doesn’t work properly. Cutting out the unnecessary elements is a must to run your site smoothly. You can eliminate unnecessary ads, graphics, and sidebars which can restrict the site from loading quickly. Users nowadays prefer to surf on smartphones and tablets than on desktops. So, you need to make your website mobile-friendly if you want to improve customer stability on your website. Nobody likes websites that take forever to load on mobile phones, right?
Page speed is one of the most important factors to grab the attention of the visitors. No visitor has the time to wait for your site to load. No matter how fine it is organized with superior content, users will definitely be unpleased with the slow loading of your website. So, you might want to focus on the page speed of your website if you want customer stability on your website.
For any business, the main aim is to reach and serve the best for your customers, so that they visit you frequently. There might be so many reasons why you are not being able to grab the attention of your readers, like slow page speed, not so good content, dull design, low web presence, and many more other related factors. The points discussed so far in this post will certainly help you in improving the customer stability on your WordPress site.